How Kinky Language Is Gendered: The "Good Girl" Effect
"Good Girl" and "Good Boy" are accepted at nearly identical rates, but "Good Girl" has 27 times more ratings. What naming data reveals about gendered desire in kink.
A note on where these numbers come from: Field dates Oct 2024-Feb 2026. This is anonymised in-app activity data from roughly 11,000 self-selected couples (25,000+ people) on BeMoreKinky, our BDSM communication app. Acceptance rates reflect yes / total responses for each activity. These are real people making real choices, but they're people who downloaded a kink app, so this is not a representative population sample. Take it for what it is, a window into how kinky couples actually communicate, not a census of the entire human sexual experience. Full methodology →
The Most Popular Titles
Not all naming activities are created equal, and frankly, some of them surprised even me. Some titles achieve near-universal acceptance. Others split couples cleanly down the middle, like a conversational landmine nobody warned them about. The table below ranks the most accepted naming activities in the dataset, filtered to those with at least 10 responses.
| Title | Role | Acceptance Rate |
|---|---|---|
| Call them your toy | Dom | 100.0% |
| Call them good girl | Dom | 81.2% |
| Call them a good girl | Dom | 76.8% |
| Be called a "Good Boy" | Sub | 75.8% |
| Call them my girl | Dom | 74.6% |
| Call them a naughty one | Dom | 72.3% |
| Call them a "Fucktoy" | Dom | 70.4% |
| Call them sir | Sub | 69.5% |
| Call them a "Slut" | Dom | 69.5% |
| Be called sir | Dom | 68.0% |
| Be called good girl | Sub | 66.2% |
Two things jump out immediately. First, dominant-role titles dominate the top of the list. The person doing the naming is more likely to accept the activity than the person being named. Which tracks, doesn't it? It's always easier to hand out a title than to wear one.
Second, and this is the bit that made me sit up, the titles themselves are overwhelmingly feminine-coded. "Good girl" appears in three separate variants across the top eleven. "Good Boy" appears once. Once. We'll come back to that, because the implications are worth sitting with.
Three Patterns in the Data
The giving-receiving gap
Here's where it gets interesting, and, if I'm honest, a bit uncomfortable.
Dominants accept "Call them a good girl" at 76.8%, but submissives accept "Be called good girl" at only 66.2%. That's a 10-point gap. The desire to bestow the title is measurably stronger than the desire to receive it.
| Direction | Activity | Acceptance Rate | Conflict Rate |
|---|---|---|---|
| Giving (Dom) | Call them a good girl | 76.8% | - |
| Receiving (Sub) | Be called good girl | 66.2% | - |
| Gap | 10.6 points | - | |
| Couple-level | Good girl pair | - | 13.3% (n=3,017) |
At the couple level, this translates to a 13.3% conflict rate on the "good girl" pair, one of the highest conflict rates among popular activities. One in eight couples disagrees on this specific title. For something that's practically treated as the default opening move in D/s dynamics, that's a meaningful number.
The implication is straightforward, and I'll say it plainly because I've seen this play out in real relationships: wanting to call someone "good girl" doesn't mean they want to hear it. If you want to use this title, check. Don't assume. The enthusiasm gap between giving and receiving is baked into the data.
The gender asymmetry
This is the finding that genuinely floored me.
"Good Boy" has a nearly identical acceptance rate to "Good Girl", 75.8% versus 76.8%. Less than a single percentage point separates them. If you looked only at acceptance, you'd conclude the two titles are basically interchangeable.
They are not. Not even close.
| Title | Acceptance Rate | Approximate Ratings | Proposals |
|---|---|---|---|
| Good Girl | 76.8% | ~4,282 (dom-side) | 134 |
| Good Boy | 75.8% | ~27x fewer | Vastly fewer |
"Good Girl" accumulated approximately 27 times more ratings than "Good Boy." Twenty-seven times. The acceptance is comparable; the demand is not. Across activity ratings, proposals between partners, and AI-generated scenes, the entire ecosystem of kink communication is overwhelmingly structured around feminine-coded submissive language. "Good Girl" doesn't just get used more, it gets offered more, proposed more, and imagined more.
I've been around enough to know that the scripts we're handed shape what we think we want. This is one of the clearest examples I've ever seen in actual data. It doesn't reflect what people are willing to accept. It reflects what the surrounding culture (porn, advice columns, apps, memes, the whole bloody apparatus) makes available.
The degradation-to-endearment spectrum
Now here's where it gets properly fascinating, because the acceptance data reveals something that challenges the tidy categories we use to talk about naming in kink.
Terms like "Fucktoy" (70.4%), "Slut" (69.5%), and "Brat" (64.7%) are accepted at rates only slightly below endearing terms like "good girl" and "my girl." The same people accept both. A person who says yes to "good girl" is, statistically, quite likely to also say yes to "slut." These two categories, the sweet and the filthy, are not opposed. They co-occur. Which makes perfect sense if you've ever actually had sex, but looks genuinely surprising in a spreadsheet.
But the line falls off a cliff at a very specific point.
| Term | Acceptance Rate | Category |
|---|---|---|
| Good girl | 76.8% | Endearment |
| Fucktoy | 70.4% | Sexualised degradation |
| Slut | 69.5% | Sexualised degradation |
| Brat | 64.7% | Playful |
| Nothing | 7.6% | Dehumanisation |
| Worm | 3.4% | Dehumanisation |
| Piglet | 3.4% | Dehumanisation |
Terms that deny personhood ("Worm" at 3.4%, "Nothing" at 7.6%, "Piglet" at 3.4%) collapse to single-digit acceptance. The drop is not gradual. It is a cliff.
The distinction isn't between "nice" and "mean" language. It's between language that sexualises and language that dehumanises. "Slut" acknowledges and heightens sexual identity, it says you are sexual and I see it. "Worm" erases identity entirely. This community, in aggregate, accepts the first and overwhelmingly rejects the second. Although, it does not go to zero, so be mindful and ensure you can communicate your needs properly.
Naming Produces More Disagreement Than Most Physical Activities
This one surprised me, and it probably shouldn't have. When we examine conflict rates at the couple level, cases where one partner says yes and the other says no, naming activities cluster near the top. Five of the top eight highest-conflict pairs are naming activities:
| Activity | Conflict Rate | Sample Size |
|---|---|---|
| Naughty one | 18.5% | n=3,118 |
| Darling | 17.5% | n=3,117 |
| My girl | 14.4% | n=3,014 |
| Good girl | 13.3% | n=3,017 |
For comparison, here's what physical activities look like:
| Activity | Conflict Rate |
|---|---|
| Blindfolding | 3.2% |
| Anticipation | 3.9% |
| Sensory reduction | 5.6% |
Even bondage, which involves physically restraining another human being, produces less couple-level disagreement than being called "darling." Let that sink in for a moment.
The pattern is consistent and, honestly, it's important: what you call your partner during kink is more likely to produce disagreement than what you do to them. Physical activities involve the body. Naming activities involve identity. And identity is harder to negotiate because there's no partial version. You can adjust the tightness of a rope, but you can't adjust how it feels to be called something you didn't ask for. There's no half-dose of being called "slut" when you're not into it.
What "Good Girl" Tells Us About Kink Culture
The 27x demand gap between "Good Girl" and "Good Boy" is not about preference. The acceptance rates prove that, they're practically identical. It's about cultural infrastructure. It's about what gets built, what gets offered, what gets reinforced.
"Good Girl" has 4,282 dom-side ratings and 134 proposals between partners. "Good Boy" has acceptance rates that match, but vastly less engagement. Fewer people rate it, fewer people propose it, fewer AI scenes include it. The activity exists in the app. It exists in the data. It doesn't exist at the same cultural scale.
And this is self-reinforcing. The more "good girl" language circulates, in porn, in advice columns, in apps, in memes, the more it becomes the default script. The more it becomes the default, the less space exists for alternatives. The ecosystem is built around feminine-coded submission not because that's all people want, but because that's what has been built.
This creates a gap, and I think it matters, for:
- Male submissives who want affirming language that matches their experience
- Non-binary people in submissive roles whose identity doesn't map onto "girl" or "boy"
- Anyone whose kink language doesn't fit the dominant cultural script but who would accept alternatives if they were offered
The data doesn't say people reject other language. The acceptance rate for "Good Boy" says they don't. It says the supply of alternative language hasn't caught up with potential demand. The willingness is there. The infrastructure is not. And that's something I'm actively thinking about as we develop BeMoreKinky further.
What Couples Can Take From This
I've been writing about sex and kink for nearly two decades, and the naming data points to a few things I wish more couples understood.
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If naming is part of your dynamic, discuss specific titles rather than assuming. The 13.3% conflict rate on "good girl", one of the most popular titles in the dataset, means that even widely accepted language produces meaningful disagreement. General enthusiasm for naming doesn't translate to agreement on specific words. Ask. Use your words about which words to use. I know, meta.
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The giving-receiving gap means your desire to say something doesn't guarantee your partner wants to hear it. The 10-point spread between dom-side and sub-side acceptance for "good girl" is a structural feature of the data, not an outlier. Check both directions. Always.
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If you want titles that aren't "good girl," you're not unusual, you're underserved. The acceptance data says interest exists even where demand hasn't been expressed. "Good Boy" is accepted at 75.8% when offered. The bottleneck is not willingness, it's availability and initiation. If you want a title that doesn't appear in the default script, you may need to be the one who introduces it. Don't wait for the culture to hand it to you. It won't.
More From This Research
- What 11,000 Couples Reveal About the Kinks Partners Actually Agree On - the overview of mutual-yes rates, conflict patterns, and experience effects
- The Kinks Couples Agree on Fastest - full mutual-yes ranking, five myths the data challenges, and the fantasy-vs-action gap
- The Most Divisive Kinks in Relationships - mismatch rankings, directional conflict, and what couples universally reject
- Methodology and Privacy - how we collected, anonymized, and analyzed this data